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Brand Voice

A save-able visual series on defining a brand voice customers recognize — each card is one concrete, do-this-week improvement.

Brand Voice
Tip sheet 1 · Blood Orange

Brand Voice

A practical cheat-sheet on defining a brand voice customers recognize, condensed into one save-able graphic for busy founders. One of those looks that never goes out of style. Tap through for the complete board and where to get it made from $30.

Brand Voice
Tip sheet 2 · Sage & Stone

Brand Voice

We broke down defining a brand voice customers recognize into steps you can apply to your own brand in an afternoon — version 2. Customers decide in seconds — visuals like this win them. Tap through for the complete board and where to get it made from $30.

Brand Voice
Tip sheet 3 · Terracotta Clay

Brand Voice

Straightforward, no-fluff notes on defining a brand voice customers recognize — the exact points we check before any brand goes live. Small detail, outsized first impression. The full set plus a ready-to-send design brief is one click away.

Brand Voice
Tip sheet 4 · Dark Academia

Brand Voice

Pin №4 in our series on defining a brand voice customers recognize — quick visual rundown you can act on this week without hiring anyone. The kind of upgrade buyers can feel but can't name. The full set plus a ready-to-send design brief is one click away.

Brand Voice
Tip sheet 5 · Dusty Rose

Brand Voice

A practical cheat-sheet on defining a brand voice customers recognize, condensed into one save-able graphic for busy founders. Saving this one for my own rebrand. The full set plus a ready-to-send design brief is one click away.

Brand Voice
Tip sheet 6 · Olive Grove

Brand Voice

We broke down defining a brand voice customers recognize into steps you can apply to your own brand in an afternoon — version 6. Proof you do not need an agency budget to look established. See the whole collection with hex codes and sourcing notes on the site.

Brand Voice
Tip sheet 7 · Midnight Gold

Brand Voice

Straightforward, no-fluff notes on defining a brand voice customers recognize — the exact points we check before any brand goes live. This is the level of polish customers notice instantly. See the whole collection with hex codes and sourcing notes on the site.

Brand Voice
Tip sheet 8 · Coastal Fog

Brand Voice

Pin №8 in our series on defining a brand voice customers recognize — quick visual rundown you can act on this week without hiring anyone. A small brand can absolutely look this considered. See the whole collection with hex codes and sourcing notes on the site.

Brand Voice
Tip sheet 9 · Butter & Cocoa

Brand Voice

A practical cheat-sheet on defining a brand voice customers recognize, condensed into one save-able graphic for busy founders. The fastest way to make your business feel legitimate. More like this — plus fair-price notes for hiring it out — on the blog.

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Brand Voice
Tip sheet 10 · Forest Floor

Brand Voice

We broke down defining a brand voice customers recognize into steps you can apply to your own brand in an afternoon — version 10. Everything here was chosen to feel expensive on a budget. More like this — plus fair-price notes for hiring it out — on the blog.

Brand Voice
Tip sheet 11 · Plum Linen

Brand Voice

Straightforward, no-fluff notes on defining a brand voice customers recognize — the exact points we check before any brand goes live. This direction works even if you are not a designer. More like this — plus fair-price notes for hiring it out — on the blog.

Brand Voice
Tip sheet 12 · Fuchsia Pop

Brand Voice

Pin №12 in our series on defining a brand voice customers recognize — quick visual rundown you can act on this week without hiring anyone. One of those looks that never goes out of style. Open the pin for the entire collection and our honest hiring guide.

Brand Voice
Tip sheet 13 · Honey Oat

Brand Voice

A practical cheat-sheet on defining a brand voice customers recognize, condensed into one save-able graphic for busy founders. Customers decide in seconds — visuals like this win them. Open the pin for the entire collection and our honest hiring guide.

Brand Voice
Tip sheet 14 · Clay & Denim

Brand Voice

We broke down defining a brand voice customers recognize into steps you can apply to your own brand in an afternoon — version 14. Small detail, outsized first impression. Open the pin for the entire collection and our honest hiring guide.

Brand Voice
Tip sheet 15 · Eucalyptus

Brand Voice

Straightforward, no-fluff notes on defining a brand voice customers recognize — the exact points we check before any brand goes live. The kind of upgrade buyers can feel but can't name. The rest of the series is waiting on the site, free as always.

Brand Voice
Tip sheet 16 · Cherry Cola

Brand Voice

Pin №16 in our series on defining a brand voice customers recognize — quick visual rundown you can act on this week without hiring anyone. Saving this one for my own rebrand. The rest of the series is waiting on the site, free as always.

Brand Voice
Tip sheet 17 · Lavender Greige

Brand Voice

A practical cheat-sheet on defining a brand voice customers recognize, condensed into one save-able graphic for busy founders. Proof you do not need an agency budget to look established. The rest of the series is waiting on the site, free as always.

Brand Voice
Tip sheet 18 · Sea Salt

Brand Voice

We broke down defining a brand voice customers recognize into steps you can apply to your own brand in an afternoon — version 18. This is the level of polish customers notice instantly. Full collection and the copy-paste designer brief are on the site.

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