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Mini Guidelines

A save-able visual series on writing a one-page brand guideline — each card is one concrete, do-this-week improvement.

Mini Guidelines
Tip sheet 1 · Dark Academia

Mini Guidelines

Pin №1 in our series on writing a one-page brand guideline — quick visual rundown you can act on this week without hiring anyone. This is the level of polish customers notice instantly. Full collection and the copy-paste designer brief are on the site.

Mini Guidelines
Tip sheet 2 · Dusty Rose

Mini Guidelines

A practical cheat-sheet on writing a one-page brand guideline, condensed into one save-able graphic for busy founders. A small brand can absolutely look this considered. Full collection and the copy-paste designer brief are on the site.

Mini Guidelines
Tip sheet 3 · Olive Grove

Mini Guidelines

We broke down writing a one-page brand guideline into steps you can apply to your own brand in an afternoon — version 3. The fastest way to make your business feel legitimate. Tap through for the complete board and where to get it made from $30.

Mini Guidelines
Tip sheet 4 · Midnight Gold

Mini Guidelines

Straightforward, no-fluff notes on writing a one-page brand guideline — the exact points we check before any brand goes live. Everything here was chosen to feel expensive on a budget. Tap through for the complete board and where to get it made from $30.

Mini Guidelines
Tip sheet 5 · Coastal Fog

Mini Guidelines

Pin №5 in our series on writing a one-page brand guideline — quick visual rundown you can act on this week without hiring anyone. This direction works even if you are not a designer. Tap through for the complete board and where to get it made from $30.

Mini Guidelines
Tip sheet 6 · Butter & Cocoa

Mini Guidelines

A practical cheat-sheet on writing a one-page brand guideline, condensed into one save-able graphic for busy founders. One of those looks that never goes out of style. The full set plus a ready-to-send design brief is one click away.

Mini Guidelines
Tip sheet 7 · Forest Floor

Mini Guidelines

We broke down writing a one-page brand guideline into steps you can apply to your own brand in an afternoon — version 7. Customers decide in seconds — visuals like this win them. The full set plus a ready-to-send design brief is one click away.

Mini Guidelines
Tip sheet 8 · Plum Linen

Mini Guidelines

Straightforward, no-fluff notes on writing a one-page brand guideline — the exact points we check before any brand goes live. Small detail, outsized first impression. The full set plus a ready-to-send design brief is one click away.

Mini Guidelines
Tip sheet 9 · Fuchsia Pop

Mini Guidelines

Pin №9 in our series on writing a one-page brand guideline — quick visual rundown you can act on this week without hiring anyone. The kind of upgrade buyers can feel but can't name. See the whole collection with hex codes and sourcing notes on the site.

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Mini Guidelines
Tip sheet 10 · Honey Oat

Mini Guidelines

A practical cheat-sheet on writing a one-page brand guideline, condensed into one save-able graphic for busy founders. Saving this one for my own rebrand. See the whole collection with hex codes and sourcing notes on the site.

Mini Guidelines
Tip sheet 11 · Clay & Denim

Mini Guidelines

We broke down writing a one-page brand guideline into steps you can apply to your own brand in an afternoon — version 11. Proof you do not need an agency budget to look established. See the whole collection with hex codes and sourcing notes on the site.

Mini Guidelines
Tip sheet 12 · Eucalyptus

Mini Guidelines

Straightforward, no-fluff notes on writing a one-page brand guideline — the exact points we check before any brand goes live. This is the level of polish customers notice instantly. More like this — plus fair-price notes for hiring it out — on the blog.

Mini Guidelines
Tip sheet 13 · Cherry Cola

Mini Guidelines

Pin №13 in our series on writing a one-page brand guideline — quick visual rundown you can act on this week without hiring anyone. A small brand can absolutely look this considered. More like this — plus fair-price notes for hiring it out — on the blog.

Mini Guidelines
Tip sheet 14 · Lavender Greige

Mini Guidelines

A practical cheat-sheet on writing a one-page brand guideline, condensed into one save-able graphic for busy founders. The fastest way to make your business feel legitimate. More like this — plus fair-price notes for hiring it out — on the blog.

Mini Guidelines
Tip sheet 15 · Sea Salt

Mini Guidelines

We broke down writing a one-page brand guideline into steps you can apply to your own brand in an afternoon — version 15. Everything here was chosen to feel expensive on a budget. Open the pin for the entire collection and our honest hiring guide.

Mini Guidelines
Tip sheet 16 · Tobacco Leaf

Mini Guidelines

Straightforward, no-fluff notes on writing a one-page brand guideline — the exact points we check before any brand goes live. This direction works even if you are not a designer. Open the pin for the entire collection and our honest hiring guide.

Mini Guidelines
Tip sheet 17 · Petal & Brass

Mini Guidelines

Pin №17 in our series on writing a one-page brand guideline — quick visual rundown you can act on this week without hiring anyone. One of those looks that never goes out of style. Open the pin for the entire collection and our honest hiring guide.

Mini Guidelines
Tip sheet 18 · Indigo Night

Mini Guidelines

A practical cheat-sheet on writing a one-page brand guideline, condensed into one save-able graphic for busy founders. Customers decide in seconds — visuals like this win them. The rest of the series is waiting on the site, free as always.

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